HDFC Bank and IDB Join Hands

CEYLON TODAY | Published: 2:00 AM Oct 23 2020
FT HDFC Bank and IDB Join Hands

HDFC Bank, in collaboration with the Centre for the Development of Leather Products & Footwear of the Industrial Development Board (IDB), recently conducted an awareness programme with the aim of empowering the grassroots of the national economy. This programme was attended by 125 entrepreneurs who are engaged in the leather and footwear industry in various parts of the country. It was held at the Centre for the Development of Leather Products & Footwear of Industrial Development Board (IDB). 

The main objective of the programme was to partner with IDB to promote SME loans and other loan products of the bank among their clientele. Officials from Centre for the Development of Leather Products & Footwear, of IDB and officials of the Corporate & Development Finance Department of the HDFC Bank participated in support of the programme. 

During the programme the bank made the people aware of its services and the available Credit Schemes for the SME sector such as Saubhagya and Swashakthi and the participants were informed to make their loan requests to the nearest branch in close proximity to their projects. 

Through presentations relating to the Swashakthi and Saubhagya schemes, participants received both financial and non-financial knowledge. The valuable contributions presented by the bank included, market linkage, entrepreneurship development support, financial inclusion and literacy for the SMEs. 

The programme, which included a question and answer session was helpful to discuss the problems of the participants and they were directed to the relevant HDFC branches and District offices, of the Small Enterprise Development Division, to arrange the necessary services that meet the specialised needs of SMEs.

CEYLON TODAY | Published: 2:00 AM Oct 23 2020

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