Elephant House Cream Soda wins coveted ‘Beverage Brand of the Year’

CEYLON TODAY | Published: 2:00 AM Apr 6 2021
FT Elephant House Cream Soda wins coveted ‘Beverage Brand of the Year’

Sri Lanka’s most popular and well-loved beverage, Elephant House Cream Soda, has once again clinched the highly coveted ‘Beverage Brand of the Year’ award at the recently concluded SLIM-Nielsen People’s Awards 2021, which was held at the BMICH.

This is the 15th consecutive win in this category for Elephant House Cream Soda, which has maintained a winning streak extending from the inauguration of the SLIM-Nielsen People’s Awards in 2006.

The achievement of the beloved beverage Elephant House Cream Soda is a clear indication of the popularity the beverage brand currently enjoys among the youth. Elephant House Cream Soda has captured the hearts of many and has established itself as a fun and youthful brand in the market. 

The SLIM Nielsen People’s Awards’, is one of the most awaited marketing events in the corporate calendar as it resonates the voice of the people when it comes to the selection of nominees and awardees. The awards show recognises brands and personalities that have made a profound impression in the minds of the people of Sri Lanka. The SLIM-Nielsen People’s Awards stands out as it is the general public that gives the ultimate verdict acting as judges, rating their favourite brands, personalities etc.

Commenting on the victory, Jude Martino, Head of Beverages said, “It is truly astounding to see Elephant House Cream Soda securing a win for the 15th consecutive year, showcasing the trust and respect of all Sri Lankans. This is a very inspiring achievement going over and beyond any accolade, recognition or award. Having a nation repeatedly confirming that Elephant House Cream Soda is their choice of beverage is a wonderful achievement and acknowledgement. We extend our heartfelt thanks and gratitude to our loyal consumers whose passionate voice has retained us at this position. As a brand we strive to continue to improve and innovate, to provide our ardent consumers with the very best so that they will always reach out for a cream soda at any place, at any time.” 

Backed with a dependable extensive distribution network spanning across the country and going beyond the seas to serve the overseas markets, Elephant House is closely knitted with the culture of Sri Lanka and is a must have in almost every household, island-wide. Elephant House beverages have delivered a range of refreshing flavours that tickle the taste buds of the consumers, a colourful treat, quenching thirst in the best possible way. They come in unique pack sizes, bottle shapes and price points to suit the needs of the consumer. 

CEYLON TODAY | Published: 2:00 AM Apr 6 2021

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