PRCA APAC appoints Country Representative for Sri Lanka

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The Public Relations and Communications Association Asia Pacific (PRCA AP) has announced Thanzyl Thajudeen as its first country representative in Sri Lanka.

Thajudeen is a fellow of the Royal Society of Arts (FRSA) and member of the Chartered Institute of Marketing (CIM) with over 10 years of experience in advising, managing, and leading PR and communications for notable brands across diverse industry sectors in Sri Lanka. 

Spearheading the strategy in the local context, the representative will pursue activities aimed at curating, sharing, and enforcing knowledge and insights, and actively engage with industry leaders and practitioners within agencies and organisations in Sri Lanka. Among the initiatives is to publish a brief report on the state of the industry in the country and organise an industry webinar
with renowned communications experts in the APAC region on emerging challenges and insights.

The Public Relations and Communications Association (PRCA) is the world’s largest professional PR body, representing more than 35,000 PR professionals in 82 countries worldwide, delivering exceptional training, authoritative industry data, and global networking, and development opportunities. Its mission is to create a more professional, ethical, and prosperous PR industry. It also manages the International Communications Consultancy Organisation (ICCO) – the umbrella body for 41 PR associations and 3,000 agencies across the world, and LGcomms – the UK’s national body for local government communicators.