INSEE Cement ranked amongst LMD’s Most Respected Entities

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INSEE Cement has once again secured a coveted spot on LMD’s list of Most Respected Entities 2022. The rankings are based on research carried out by AC Nielsen, and data gathered through unaided and unprompted telephone interviews with ‘managers and above’, where each respondent was asked to name their picks for the top three companies in Sri Lanka, along with other questions. The Most Respected Entities ranking by LMD is one of the most prestigious accolades within Sri Lanka’s corporate sector and reflects the market-leading position that INSEE Cement enjoys.

Delighted at the achievement, Nandana Ekanayaka, Chairman/Chief Executive Officer at INSEE Cement remarked, “Loyalty and Trust have played a key role in our ranking on the Most Respected list in 2022. We have proven our mettle as a customer-centric brand over the past few years and more so in a post-pandemic era, and continue to single-handedly navigate the local construction industry during these unprecedented times. Additionally, with INSEE SANSTHA Cement being the only cement product in the country to be 100% locally produced, we have also been able to maintain prices in a highly volatile market, which also aided the continuous growth of customer trust and loyalty.

This loyalty is reflected by public endorsement as we were voted People’s Housing and Construction brand of the year for the 11th consecutive time, and the most loved cement brand for the second successive year by LMD. We take this opportunity to renew our determination to continue in innovation and reaffirm our commitment to ‘build for life’.”

During both the global pandemic and Sri Lanka’s present economic crisis, INSEE Cement leveraged its position as the only integrated manufacturer of cement in the Island, to ensure uninterrupted supplies, amidst the most challenging and volatile operating environments in its history. During the cement scarcity experienced in 2021, INSEE ensured adequate supplies to the market by operating 24/7 at maximum capacity, fulfilling in excess of 40% of the total market demand, locally, helping to stabilize prices and support business continuity within Sri Lanka’s construction industry.