Union Assurance Partners FriMi

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In a ground-breaking move to offer protection to Sri Lankans, Union Assurance, being at the forefront of digitalisation, has partnered with one of Sri Lanka’s leading digital banking experience, FriMi, powered by Nations Trust Bank (NTB). This initiative revolves around the company’s Clicklife Online Product. By unleashing a new-age insurance experience based on convenience and accessibility, it will enrich lives while empowering the Sri Lankan dream, Company sources stated.

The unique partnership opens the path to purchase the Clicklife Online Product through the Lifestyle section within the FriMi app in just a few minutes, effortlessly. A revolutionary product, Clicklife is 100 per cent paperless and is the easiest and most affordable way to buy insurance. It offers protection up to Rs 4 million, starting from just
Rs 23 per day.

Chief Bancassurance Officer, Union Assurance, Vindya Cooray described the partnership with FriMi as a digital alliance that will expand the scope of Life Insurance in Sri Lanka. “Customer-centricity has always been at the heart of our brand ethos, and with this initiative, we offer a whole new experience based on digital possibilities,” she said.