Sampath Bank PLC Once Again Ranked ‘Most Loved Bank’ in Sri Lanka

0
97

Sampath Bank PLC has once again been ranked among ‘Most Loved Brands’ in the country, according to LMD’s Brands Annual for 2022, the Bank announced.

In this year’s rankings too, Sampath Bank remains the highest-ranked bank in the Banking category. The Bank was also ranked among the ‘Most Valuable Consumer Brands’ for 2022 which is a significant accomplishment, as being placed among the country’s fast-moving consumer goods (FMCG) giants is a great achievement.

“It is gratifying to be recognised as the ‘Most Loved Bank’ in Sri Lanka,” said Nanda Fernando, Managing Director, Sampath Bank PLC.“Our focus on core bottom-line banking principles has paid off handsomely in so many ways. In troubled times, customers are reassured by institutions like Sampath Bank that are rock-solid financially, and that have a relentlessly positive outlook ingrained into their corporate culture. Because Sampath Bank is not just where our customers keep their cash and where their money makes money. It’s also the trusted repository of their hopes and dreams for the future. We get that.”

Reacting to the news, Tharaka Ranwala – Senior DGM /Group Marketing, Deposit Mobilisation and Digitalisation said, “FMCG brands typically have many more day-to-day interactions with consumers and thus have many more opportunities to make favourable impressions with them.

The fact that we rank so high among consumer brands is an implicit endorsement of our efforts to streamline our operations, make banking transactions easier, and add value to the lives of our customers. We are proud to be recognised as the most loved bank in Sri Lanka. Hard-won accolades such as this motivate us to deliver even more value to our customers.”