ACL Cables crowned Most Valuable Consumer Brand

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ACL Cables PLC has been ranked as the most valuable building material brand, according to LMD Brands Annual Ranking 2022 published by Brands Finance Lanka, the premier index of Sri Lanka’s most valuable consumer brands. Notably, this was the second consecutive year for the brand ACL, to achieve the celebrated milestone.

Reinforcing the company’s position, ACL was also ranked as the most loved brand in the category of Building Material – Electric, which is a first time accolade of such for the brand, a spokesman said.

In comprehensive rankings of consumer brands, ACL was ranked in the 37th position, making it the 7th consecutive year of being classified in the Top 50 Most Valuable Consumer Brands in Sri Lanka. Notably, ACL is also the sole cable company and only electrical appliance company showcased amongst the Top 50 Most Valuable Brands in Sri Lanka

Furthermore, the ACL Cables total brand value for 2022 has escalated by 17% compared to the previous year, boasting a brand rating of AA-.

The LMD Brands Annual 2022 rankings are a landmark achievement for ACL’s corporate history. Demonstrating the company’s flourishing market presence, it was listed among the Top 50 Most Valuable Consumer Brands in Sri Lanka, classified as the Most Valuable Consumer Brand in the Building Material sector and the Most
Loved Brand in the category of
Building Materials – Electric.