A facility provided by the Commercial Bank of Ceylon for personal loans to be applied for online, has been adjudged the ‘Best Frictionless Credit Evaluation Initiative’ in Sri Lanka by the Asian FinTech Academy (AFTA).
The award was presented to the Bank at the ‘Asian Digital Finance Forum and Awards’ at the Hilton Colombo recently, in recognition of the strides made by ComBank Digital, the Bank’s single omni-channel digital banking platform, to improve the digital banking experience for customers with enhanced functionality, convenience, and security.
The Personal Loan Request feature on ComBank Digital makes it possible for customers to request a personal loan without visiting a bank branch. All correspondence is conducted via the online platform, eliminating paperwork and thereby promoting eco-friendly practices in addition to enhancing convenience.
“We are delighted to win this award, which reaffirms the success of our efforts to provide frictionless access to services as part of our digital transformation,” Commercial Bank’s Head of Retail Products and Digital Channels Pradeep Banduwansa said. “We are constantly looking to push the boundaries in terms of functionality, without compromising security and user-friendliness. Many exciting new features are in the pipeline for ComBank Digital users.”
One of the top five financial apps in use in Sri Lanka, ‘ComBank Digital’ was launched in 2020, is fully compatible with iOS, Android and Huawei operating systems, and complies with international standards and best practices adopted to provide utmost user security. The platform provides seamless transitions across all devices including desktop computers, tablet computers, and mobile phones for ComBank Digital Customers. Anyone with a Commercial Bank account can self-register online for this facility, and enjoy its features, which include opening new accounts and applying for loans without visiting a branch.